Want to Save Money? Think Miscellaneous Expenses!

24th February 2014 0

Miscellaneous or sundry expenses refer to small or infrequent costs that are not assigned to any accounting category. For example if you made a budget to track your monthly expenses, you will have categories like Food, Rent, Transportation costs etc. If you spent some money on a gift for a friend’s birthday or went to […]

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Project Management Tips for the Small Business Owner

12th February 2014 0

One of the most remarkable attributes of Project Management (PM) is its versatility. With skills that can be adapted for personal as well as professional use and easily deployed in any industry; it is one cake everyone needs to get a piece of. Generally, when project management is mentioned, what comes to mind is big […]

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Why You Should Run an Ethical Business

3rd February 2014 0

  “In the end you should always do the right thing even if it’s hard.”  ― Nicholas Sparks, The Last Song As an individual or business owner, ethics should play a key role in what we do. Although there are variations based on culture and location of what should be considered ethical behaviour; the general […]

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Understanding the Numbers in your Business

27th January 2014 0

  It is common to find small business owners who desire a successful and sustainable future for their business, but have no clue as to their financial state. They reckon as long as there is money in the bank account, they are doing fine. Unfortunately, a bank account balance does not tell the whole story […]

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How a Small Business can use Customer Feedback to stay ahead of the game.

16th January 2014 0

          Customer feedback includes the positive and negative comments, suggestions and questions you receive from customers who purchased a product/service or from prospects who have encountered your brand. Small businesses can collect feedback by:

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Do not let your flyer end up in the trash!

9th January 2014 0

One of the most commonly used marketing tools is the Flyer. For most small businesses, this is usually the first and only form of marketing they engage in. When flyers are used effectively, they have a high potential of reaching many people in a short period of time. Statistics have shown that the conversion or […]

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Keeping Your Product/Service Relevant

11th December 2013 0

  As human beings evolve, changes in behaviour and lifestyle will cause needs and wants to also change. A product or service that was effective in meeting customers’ needs in the past may not be as effective today. In order for a small business to stay truly competitive, it must understand that change is a […]

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